Friday, May 24, 2024

Local journalism needs your support more than ever

Pew report highlights challenges and opportunities for community news outlets

Posted

As the publisher of our local newspaper, I wanted to take a moment to reflect on the recent Pew Research Center report on the changing relationship between Americans and their local news outlets. The findings underscore both the challenges and opportunities facing our industry as we adapt to an increasingly digital landscape.

It's heartening to see that a large majority of Americans still recognize the importance of local journalism to the well-being of their communities. Our dedicated journalists work tirelessly to report the news accurately, cover the most important stories, maintain transparency, and hold local leaders accountable. We are grateful for the trust our readers place in us to fulfill these vital roles.

However, the report also highlights the financial challenges facing local news organizations. With fewer Americans closely following local news and only a small percentage paying for it, we must find innovative ways to sustain our operations and continue delivering high-quality journalism.

This is where we need your support. As readers, we encourage you to engage with our content, share it with your friends and family, and consider subscribing to help fund our work. As advertisers, we invite you to partner with us to reach our engaged local audience and demonstrate your commitment to supporting a thriving community.

Together, we can ensure that local journalism remains a cornerstone of our democracy, fostering informed citizens and vibrant communities. At our newspaper, we are committed to adapting to the changing media landscape while upholding the values and mission that have guided us for years.

Thank you for your continued support and partnership.

You can read the full Pew Research Center report here: 

Americans’ Changing Relationship With Local News

Terry Ward is the CEO of Ward Media and the publisher of the NCW News, Cashmere Valley Record, Lake Chelan Mirror, The Leavenworth Echo, Quad City Herald, and the Wenatchee Business Journal. He can be reached at terry@ward.media.

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